Damco (Part of A,P, Moller-Maersk) is one of the world’s leading providers of freight forwarding services. For more than 100 years, they have been providing customers with services that helps them manage their cargo and that supports the way they want to do business.
We were asked to come up with a campaign to let clients and prospects understand that having a smooth running Supply Chain is a must for any world wide retailer.
The campaign is centered around special days of celebration. Major holidays and International days. This can be singles day in China, Black Friday in the United States or Human Rights day Globally. Through social media and HTML emails we were able to target specific regions as well as global audiences.